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title: "Full Throttle Saloon — Sturgis biker saloon guide"
description: "Billed as the world's largest biker bar. Rebuilt after the 2015 fire, still the wildest party during the Rally."
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●  Saloon · Sturgis

# Full Throttle Saloon

Billed as the world's largest biker bar. Rebuilt after the 2015 fire, still the wildest party during the Rally.

Established

1999

Hours

Rally: 24/7 · Off-season: limited events

Address

12997 SD-34, Sturgis, SD 57785

[Directions](https://www.google.com/maps/dir/?api=1&destination=12997%20SD-34%2C%20Sturgis%2C%20SD%2057785&travelmode=driving) [Open in Google Maps](https://www.google.com/maps/search/?api=1&query=Full%20Throttle%20Saloon%20Sturgis%20SD)

## On the Map

## The Story

Vibe Loud, huge, on-fire (sometimes literally). Sprawling outdoor compound of stages, bars, vendors, and a zip line over the crowd. If you saw the truTV reality show, that's this place.

Opened in 1999 by Michael Ballard on 30 acres east of Sturgis. Its truTV reality show ran seven seasons and turned it into a household name. A September 2015 fire burned the original compound to the ground; Ballard rebuilt at a new location just up the road in time for the 2016 Rally, and it's been the loudest party on wheels ever since.

## Known For

01 

The World's Largest Biker Bar title

02 

Zip line over the main crowd

03 

Nightly national concert acts during Rally

04 

Coleslaw wrestling and the Miss Full Throttle contest

### Drinks

Beer buckets, whiskey, and giant frozen drinks by the gallon. Multiple bars scattered across the property so you're never more than a minute from the next one.

### Food

BBQ, burgers, pizza and food-truck row. Standard biker-bar fare done in mass quantity.

### Music

Multiple stages with national headliners nightly during Rally — think Lynyrd Skynyrd, ZZ Top, Kid Rock caliber.

## Rider Tips

-   ★ Cover charge kicks in during Rally — bring cash 
-   ★ Ride-share back to camp; it's east of town off SD-34 
-   ★ The best people-watching is from the upper deck around 10pm 
-   ★ Camp on-site if you don't mind sleeping through a rock concert 

## More Saloons

[

Sturgis

Buffalo Chip Crossroads

](/saloons/buffalo-chip)[

Sturgis

The Knuckle Saloon

](/saloons/the-knuckle-saloon)[

Sturgis

Loud American Roadhouse

](/saloons/loud-american-roadhouse)

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